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Director: Berjaya Books will open 10 Borders stores
BY SABRY TAHIR
BERJAYA Group Bhd's books retailing arm, Berjaya Books Sdn Bhd, plans to open 10 Borders bookstores in Malaysia in the next five years, said Berjaya Books director Francis Lee.
"The typical investment for each store is between RM15mil and RM20mil," he said in Kuala Lumpur yesterday after signing a tenancy agreement with Boustead Curve Sdn Bhd, which owns The Curve retail complex in Mutiara Damansara.
The company was currently identifying strategic locations, mainly in the Klang Valley, for the bookstores, he added.
Lee said that the first Borders outlet would open at the Berjaya Times Square in Kuala Lumpur on April 19.
"The outlet in Berjaya Times Square will be the biggest Borders outlet in the world," he said.
The store will boast a collection of 200,000 titles in English and Chinese.
Lee said the outlet in Berjaya Times Square would be the second Borders store in Asean, after Singapore.
Berjaya Books would open its second Borders outlet at The Curve before the end of the year, Lee said, adding that the company planned to open eight more outlets by 2010.
Berjaya Books became the Michigan-based Borders Group Inc's franchisee in Malaysia in October last year, when it teamed up with the latter's subsidiary Borders Inc.
The Borders store at The Curve would be more than 23,000 sq ft and feature an extensive selection of books, music and movies, a cafe and lifestyle ambience for relaxing and reading.
Related Link:
BGroup signs accord on Borders bookshop franchise
Director: Berjaya Books will open 10 Borders stores
BY SABRY TAHIR
BERJAYA Group Bhd's books retailing arm, Berjaya Books Sdn Bhd, plans to open 10 Borders bookstores in Malaysia in the next five years, said Berjaya Books director Francis Lee.
"The typical investment for each store is between RM15mil and RM20mil," he said in Kuala Lumpur yesterday after signing a tenancy agreement with Boustead Curve Sdn Bhd, which owns The Curve retail complex in Mutiara Damansara.
The company was currently identifying strategic locations, mainly in the Klang Valley, for the bookstores, he added.
Lee said that the first Borders outlet would open at the Berjaya Times Square in Kuala Lumpur on April 19.
"The outlet in Berjaya Times Square will be the biggest Borders outlet in the world," he said.
The store will boast a collection of 200,000 titles in English and Chinese.
Lee said the outlet in Berjaya Times Square would be the second Borders store in Asean, after Singapore.
Berjaya Books would open its second Borders outlet at The Curve before the end of the year, Lee said, adding that the company planned to open eight more outlets by 2010.
Berjaya Books became the Michigan-based Borders Group Inc's franchisee in Malaysia in October last year, when it teamed up with the latter's subsidiary Borders Inc.
The Borders store at The Curve would be more than 23,000 sq ft and feature an extensive selection of books, music and movies, a cafe and lifestyle ambience for relaxing and reading.
Related Link:
posted by 9T9 at
12:32 pm
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